ChamberTrust†is the new worldwide, standardized CCI tool to deal with online trust, confidence and lack of exposure, issues small and midsize enterprise (SMEs) face when they enter global electronic market place.
ChamberTrust is the solution to this problem: an international registry of locally verified companies. The verification of the objective information (existence of the company, publicly available identifiers such as the company's sales tax and incorporation numbers, ownership of web site, product and service descriptions ) is made by a local Chamber. Then, the company is issued the ChamberTrust seal and is also added to the global ChamberTrust registry which allows for extensive, searchable company and product/service descriptions (over 2000 characters in some fields!). In addition, the company can also upload online sales brochures and catalogues.
As such, ChamberTrust is the ultimate “win-win" tool for companies and Chambers of Commerce:
- the company, through displaying the ChamberTrust seal and the description of its products and activities, benefits of the exposure of WCN and of the positive impact attached to the verification by a CCI, as a neutral trusted third party,
- for Chambers, ChamberTrust is set up as an affinity program which can also support additional revenues. By using different levels of pricing for members and non-members, it can also be used as a powerful incentive to attract new members while keeping the existing ones satisfied!
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